KEVIN WERBACH FOR THE WIN PDF

Take your business to the next level FOR THE WIN. Millions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play. Reality is Broken by Jane McGonigal A Newborn Business by Zoltan Andrejkovics For the Win by Kevin Werbach Gamification by Design by Gabe Zichermann. In For the Win, Kevin Werbach and Dan Hunter argue persuasively that game- makers need not be the only ones benefiting from game design. Werbach and.

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They really give you a lot of ideas about iwn to apply gamification to the workplace. Even more – the book is not fof, as it is the case with many tech- Introductory courses or books are mostly boring – after all, usually you know a bit about the subject from your general knowledge and experience, and it is just annoying to read the basics. The book gives six concrete steps to gamification; It introduces basic rules of motivation; It gives a list of game elements; And, it cautions us to be careful when applying these concepts to non-game settings.

For the Win by Kevin Werbach

Typical methods include point rewards, top leaderboards, and achievement badges. What I really liked about it was that it’s very short but at the same time it covers the concept of gamification very widely. Please review your cart. How to Have a Good Day. People who want to know about gamification and don’t care how things are written.

For the Win

Although, it’s still better than those books that don’t tell you the downside of what they’re preaching.

Daniel Pink’s book Drive emphasise the idea of creating an environment where employees want to excel, rather than relying on traditional levers like compensation.

The book covers points, badges, and leaderboards and attempts to go a beyond these, but only provides quite limited guidelines for this. Here is some information I tried to extract from the book: I found that the main strength of this book to be its quality of writing, which combines ingeniously the academic treatment of the topic thorough, analytic, prescriptive with the generally light flavor of the topics.

Of course, it will take a lot more than this to get deep, but this is an excellent start. He is also an adjunct associate professor of legal studies at The Wharton School, University of Pennsylvania. I’m took a Coursera course on Gamification taught by one of the authors, Kevin Werbach at the same time as I read this book.

When it comes to recruiting, motivating, and creating great teams, Patty McCord says most companies have it all wrong. Dec 23, David Wygant rated it liked it.

Achievers, Explorers, Socialisers and Killers 4. Perhaps because there is no running example behind it. The speech is fast and inanimate, and sounds like someone trying to quickly plough through the material instead of delivering a webrach account.

On the other hand [he pulls out a copy of For the Win ] you could spend it on Millions flock to their computers, consoles, thhe phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales each year.

Chi ama i libri sceglie Kobo e inMondadori.

Take your business to the next level – for the win. Jan 10, Ilona rated it it was amazing Shelves: The narration is rather poor. You submitted the following rating and review. We’ll publish them on our site once we’ve reviewed them.

Selected pages Table of Contents. There were a lot of great insights into game thinking, but it was bogged down by a lot of cautions and warnings though they were valid. If you want a deeper understanding go kein castronova sythentic worlds that are more deep If you want a deeper understanding go to castronova sythentic worlds Dont expect to learn to gamify your business by reading it but you will learn the concepts.

The authors conclude a chapter by advising that gamification be implemented wdrbach a socially beneficial way p. It provides many good examples and explanations on them.

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I found that the authors kept repeating ideas about locating meaningful ways of introducing game strategies into the workplace, but only ever described methods that over-simplified the process or provided superficial strategies. In this illuminating guide, Werbach and Hunter reveal how game thinking can yield winning solutions to real-world business problems.

My philosophy with them uses Gottfredson and Mosher’s “Five Moments of Learning” model and focus on placing job aids, process documentation, etc. In a Werbafh of Speaking. You’re figuring out their plans.

But I want to feed the birds! It also offers an explanation of when gamifying makes the most sense and a 6-step framework for using games for marketing, productivity enhancement, innovation, employee motivation, customer engagement, and more.

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